New HONEY ME: Fall in love with elegant commitment

May 16, 2013, Sumeida textile independent brand HONEY ME held in Nanjing Grand Metropark Hotel 2013 autumn and winter fashion conference. The conference system for the first time systematically introduced a new Chinese name and precise positioning, and a brilliant interpretation of the interpretation of the 13 autumn and winter clothing theme "encounter. See." In 2013, when HONEY ME met the brand new "Achilles", a firm and beautiful promise was born.

艾玫丽-HONEYME

President Yu Bing of Jiangsu Garment Association and a number of leading guests came to the scene. Mr. Yang Yongqing, vice president of Jiangsu Sumeida Group and chairman and general manager of Jiangsu Sumeida Textile International Trade Co., Ltd., delivered the opening speech. Mr. Xiao Jian, the general manager of HONEY ME brand, gave a brilliant explanation on the new brand Chinese name "Ai Ji Ya Nuo" and how to build the brand concept system to the leading guests, customers and media friends present.

HONEY ME 2013秋冬时尚发布会 爱上优雅的承诺

HONEY ME 2013秋冬时尚发布会 爱上优雅的承诺

Continuation of HONEY ME has always been the elegant style, "Ai Qi Ya Connaught" Melody initials "H" homonym "Ai Qi" and elegant commitment as a whole, in good faith to create a city of intellectual women full of affinity and trust in the women's brand. The design will be based on the continuous development of all categories, a strong category of the key line of shaping the use of its own industrial resources of the factory to enhance the quality of existing dresses and sense of quality design level, with dresses as the main drive windbreaker, suits and jackets The category of joint sales. By creating a graceful posture and shaping elegance, we are able to achieve the packaging of products that are both internal and external to consumers, thus forming the core competitiveness of the Atianya brand.

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The company has achieved the annual production capacity of two thousand tons of multi-purpose hot-rolled non-woven fabrics each year and product gram weight range from  16 gsm to80 gsm.

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