SNOW BOUND?? {Women's 2014 with love and fashion

ABOUNT

【About the flag】

Shenzhen Yuqi Trade Co., Ltd. is a diversified company integrating design and development, process innovation and marketing. Companies adhering to the "based on sincerity, as the first-class domestic agents as the subject, customer value as the core." Corporate philosophy. It has continuously introduced internationally representative first-line brands and brought internationally outstanding brands and concepts into China. Currently, it has two brands: Snow Bound Women Fashion, Joy Women's Fashion Women.

"Our Mission"

Help more women who are striving for perfection find the perfect one.

"Service philosophy"

To dedicate the latest trends and ideas in the world to fashion consumers and lead the domestic trend;

Take the sincere sales as the leading service method;

To bring the customer a new fashion concept, to find the most perfect self-oriented service ideas;

The entire service process will be conducted through friendly equality.

BRAND POSITIONING

【Brand Profile】

The fashion brand SNOWBOUND, which was born in South Korea, entered the Chinese market in 2005 and has rapidly become a highly-regarded mainstream fashion brand with its unique and innovative design concept for eight years.

SNOW BOUND has always been dedicated to the interpretation of modern fashion with high quality fabrics, unique details and individual colors. The inspiration for creativity runs through classical and contemporary, using three-dimensional structuralism, inspiration from the visual arts such as POP ART, following South Korea's fashion trends, focusing on the overall mix of clothing and accessories, and pursuing personalization and diversified style characteristics. Rich and diversified product mix to create fashion mix and match costumes to guide the trend of personalized trends.

JOY SNOWBOUND is a SNOWBOUND deputy license. JOY SNOWBOUND blends all kinds of fashion elements in a clever manner, with individuality and freedom, fresh and passionate, emphasizing the pursuit of freedom.

BRAND POSITIONING

【Brand Positioning】

SNOW BOUND positioned the main consumer groups as metropolitan fashion women aged 25-38. This is a group of fashion women who are very self-conscious and care about design feelings. This is a group of women who love fashion and pursue perfection and have independent economic ability. Fashion has a distinctive ability to appreciate, and is particularly fond of consumers in the new era of fashion; introverted and intellectually elegant women, unassuming but pass the heart through various fine details; have different requirements for themselves, and Advocate for high quality lifestyle women.

JOY SNOWBOUND is always at the forefront of the trend, blends popular elements, and evolves into a self-styled STYLE. Like a playful girl, optimistic and casual, personality blossoms, full of fresh and curious hearts.

Stylish and elegant SNOWBOUND and cutting-edge JOY SNOWBOUND. As genes with the same brand, they have the same DNA, but in their own style more emphasis on independence.

STYLE POSITIONING

【Style positioning】

COMPETITOR

[Competitor]

PRICE POSITIONING

[price with positioning]