The 108th Canton Fair is set to take place from October 15th to November 4th. As one of the most important platforms for handicraft and foreign trade companies to expand their market reach, it's essential to prepare thoroughly. This article offers practical tips to help you make the most of the event, stay organized, and handle any challenges that may arise during the exhibition. 1. **Gather Samples Efficiently** Collect a few high-quality samples from your factory. Make sure to bring a digital camera to capture clear images. It’s not about quantity but quality—choose the best examples. If you can’t take a photo, at least record it manually. Organize and number each sample so you can quickly calculate pricing and track inventory. 2. **Create a Product Database** Use your digital camera to photograph each product and upload them in bulk into a database. With the right software, you can automatically generate product files, crop images, and adjust sizes. Then, add detailed descriptions and source prices. In just a week or two, you’ll have a fully functional product database ready for use. 3. **Generate Sample Barcodes** Print barcodes for all samples on self-adhesive paper. Cut them out and attach them to the corresponding products. You can input the codes directly into your computer on-site, which saves time compared to manual entry. This step dramatically improves efficiency and reduces errors. 4. **Set Up an Animated Showcase** Display your best product images on a large screen with dynamic animations. This eye-catching setup will draw in potential customers. When a buyer stops by, greet them warmly and be ready to engage. The quicker you respond, the better your chances of making a sale. 5. **Quick Quote Generation** When a customer shows interest, use a barcode scanner (which is affordable) to scan the product. Enter your desired profit margin, and the system will instantly calculate the quote in dollars. Be clear about your pricing terms—include shipping, insurance, and other costs if necessary. I’ve found that European and American clients are often more open to higher margins. 6. **Print Professional Quotation Sheets** Prepare standard quotation forms that include your company logo, contact info, pricing details, and unit prices. Use a color inkjet printer to ensure the images are clear and visually appealing. A well-presented quote can make a big difference and leave a positive impression on your clients. 7. **Close the Deal Quickly** If a customer places an order immediately, don’t hesitate. Convert the quote into an official order and fill in the agreed-upon terms. Once everything checks out, print a formal export contract or sales confirmation for the client to sign. This helps build trust and ensures clarity. 8. **Manage Post-Event Logistics** Once the fair is over, transfer all customer data, quotes, and orders into your company’s database. Coordinate with your team to arrange procurement, production, invoicing, shipping, insurance, and customs documentation. After receiving payment, you can consider the event a success. 9. **Pack Essentials Carefully** Make a checklist of everything you need: business cards, pens, notebooks, staplers, tape, calculators, digital cameras, samples, and more. Don’t forget to book your hotel at least 20 days in advance. Being prepared means you won’t miss anything crucial and won’t end up buying expensive last-minute items. 10. **Prepare Company Materials** Bring your company information, and if you’re showcasing any equipment, make sure to have the machines and related materials ready. Fill out any required forms ahead of time. While the paperwork might seem overwhelming, it’s a normal part of participating in the fair. Some companies even go through an exhibition review before they can join, so be sure to check the requirements in advance. By following these steps, you’ll be well-prepared to make the most of the Canton Fair and increase your chances of securing new business. Stay organized, stay focused, and keep your energy high throughout the event.

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