JACK & JONES presents the IP Concept Art Exhibition - the tide dog is infested, calling you "type"

The Year of the Zodiac Dogs has come, and the big names in the fashion industry have introduced the limited edition design of the Year of the Dog. From the hanging of the dog image to the design items with dog elements, even the dog-related quotations have become highly respected. There are objects and topics related to dogs everywhere in life, which is reminiscent of the enduring drama classic: Meng Jinghui’s work "Two Dogs' Opinions on Life".

The drama tells the deep heart of people through the tone of two dogs, showing a life attitude that does not follow the trend. On the occasion of the Year of the Zodiac, JACK & JONES teamed up with the younger generation of cutting-edge designers to showcase their tough brand image with a super-geometric device. It is worth mentioning that, based on the constant pursuit and attention to the concept of environmental protection, the works exhibited in this exhibition are all presented by corrugated paper, which is not only novel and versatile, but also environmentally friendly and degradable, reflecting the brand's attitude towards cross-border design and environmental protection. .

In the exhibition, the four IP styles represent the brand's four different product lines, which is the classification of JACK & JONES's fashion attitude and personality.

"PINK dog" cool PINK wind, representing the CORE series

Trends don't need to be defined, everyone can have their own insights, or chase classics, or break through tradition! As for the neutral full of glutinous powder, more than one degree of pressure, less than a point is sweet, with its own grayscale personality.

CORE is the brand's most dynamic fashion sports style collection. It emphasizes the wearing experience and athletic performance, while paying more attention to the personality and attitude of the stylish and stylish. The neat lines, the simple silhouette and the ingenious details ensure the style of the collection, and the balance between functionality and style is just right.

"Cowboy Dog" is full of denim, representing the JEANS INTELLIGENCE collection

The prevalence of the cowboy style stems from the tribute and admiration of the pioneers in the western United States, and it also contains an infinite paradise for the future. No matter how fashion changes, it is an irreplaceable belief.

The denim singles have always been the classic and mainstay of JACK & JONES. The JEANS INTELLIGENCE series is the pioneer of the denim field. It has a wide range of styles and styles, and incorporates the fashion elements pursued by young people today, combined with excellent texture and quality. Standards are always the fashion of choice for many influxes. In the course of many years of development, JEANS INTELLIGENCE is also constantly breaking through existing and leading new trends; deducting trends and creating trends.

“Gentleman Dog” is very gentleman, representing the ESSENTIALS series

Behind the gentleman's character is good education, good talk, and the ultimate demands of self. Only those who are not willing to be mediocre will go all out to make every detail, always full of the power of innovation and progress.

The ESSENTIALS collection is a modern interpretation of the elegant gentleman's style and classicism, with a sense of neatness in formal wear and a casual and comfortable wearing experience. The high quality, fine workmanship and the blessing of selected fabrics reflect the exquisite pursuit of gentlemen. Abandoning the stereotype of the stereotype, the ESSENTIALS series emphasizes relaxed wear.

"Hip-Dog" interpretation of the tide, representing the MLMR series

Hip hop is an attitude and a popular fashion. It represents the pursuit of freedom and the true concern for life. Not being imprisoned by mainstream culture, dare to face up to yourself is the tone that young people should have!

The MLMR series is tailor-made for millennials, combining high-end fashion and street style design to interpret New Generation's infinite vitality and spirit of exploration through clothing. MLMR is an acronym for My Life My Rules. It is not just fashion, it is a unique language and expression that belongs to the emerging generation. MLMR itself is an irresistible young energy.

Joint breakthrough, blasting the country

From February 1st to February 21st, JACK & JONES will present large-scale zodiac IP devices in 6 cities across the country. This is called the Chaoshan dog. It is fun to tell you that there is a “type” art exhibition. Participate in the interaction and feel the powerful impact of this novel visual art work.

If you happen to be in any of the following cities: Beijing, Shanghai, Hangzhou, Xi'an, Shenyang, Kunming, you may wish to visit the exhibition in person. If you don't have time to come, don't be annoyed. You can also feel the fashion heat created by this tide dog by other means. Because by then, hundreds of JACK & JONES stores across the country will simultaneously distribute the same series of IP paper models to the public free of charge. Everyone can personally create a fun zodiac art piece on the occasion of the Lunar New Year.

JACK & JONES triggers IP influence by point and face, matrix. In this Spring Festival, use a "fashion opinion" of a tide dog to fully ignite your fashion enthusiasm!

Editor in charge: Zhou Lingling